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Mail Online - My Light Bulb Moment

Posted on May 14 2018

Journalist Liz Hoggard interviewed me a couple of weeks ago for the Daily Mail to find out the background to my petite Jennifer Anne brand and how I had come to move from the world of law to the world of fashion. In common with many other entrepreneurs the reason is very much connected to my own personal experience. Irritation and frustration can be a very powerful motivational tool and this certainly worked for me. If I had not found it difficult to buy the type of clothes that I wanted - classic tailored high-end clothes specifically designed for petite women, it is most probable that I would not have started down the path that led me to launch my own petite brand. Simple as that!

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